Nicholas Faith spies bright Cognac future despite China dip
30 October, 2013
Nicholas faith has said Cognac producers “have it made” and needn’t worry about the apparent slowdown of sales in China, the world’s top destination for the French spirit.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
